As we mentioned earlier, Ilene Beckerman’s New York Times bestselling book Love, Loss, and What I Wore was made into an off-Broadway production by Nora Ephron and her sister Delia. CNN interviewed the Ephrons about the play in a recent feature. Watch the great video, with clips from the play and its rotating cast–including Jane Lynch of “Glee” and Rosie O’Donnell.

Originally scheduled for a limited run last spring, the show has been playing to sold-out crowds and has been extended into the New Year because of its popularity.

What’s the latest buzz about the off-Broadway hit sensation Love, Loss, and What I Wore, based on Algonquin’s beloved and bestselling book?

• As Variety reports, “After setting a house record for advance sales, Nora and Delia Ephron‘s show Love, Loss, and What I Wore will extend its run at Off Broadway’s Westside Theater into 2010 . . . Box office reportedly has surpassed $600,000, making it the fastest seller in the 250-seat theater’s history!” The show will now continue through March, and the new Dec. – March cast will be announced in the near future.

• Earlier this morning on the Today show, Kathie Lee Gifford and Hoda Kotb raved about the performance they saw just yesterday and mentioned that they will be interviewing cast members in the future. To download the clip, click here. (Note: This takes over 10 minutes to complete.)

• This past Tuesday, sisters Nora and Delia Ephron appeared as special guests on The Martha Stewart Show.

• The play is plugged in the current issue of Time (10/19), on The Shortlist arts page.

• In addition to the Associated Press feature on Gingy, Nora, and the play—which is being picked up in papers around the country—there’s now a RAVE Associated Press review of the show: “Boots, bras, handbags and dresses are just some of the apparel items enshrined in zesty, timeless stories and vignettes unfolded through women’s kindred recollections . . . By turns funny, poignant, and occasionally rueful . . . O’Donnell is often fiercely hilarious, particularly in ‘I Hate My Purse,’ about a woman’s ongoing battle with her handbag issues . . . [The women] dispense wisdom and humor in these endearing tales from multiple closets and several generations.”

• On Vanity Fair’s “Culture & Celebrity Blog,” Patricia Bosworth raves about the cast (“absolutely wonderful”), chats with Gingy, and gives two thumbs up to the show: “Wise and witty . . . It’s about clothes and accessories and the funny sad mocking memories they conjure up at various turning points in women’s lives.

-Michael

Reviews are pouring in for Nora and Delia Ephron’s new star-studded off-Broadway play Love, Loss, and What I Wore, based on Ilene “Gingy” Beckerman’s best-selling memoir of the same name–the book that received rave reviews from USA Today, the New York Times Book Review, People, Entertainment Weekly, Glamour, and many, many more.

Enthusiastic assessments for last week’s premiere are in from the New York Times, Variety, Entertainment Weekly, and Newsday, among others. There are also features in the Associated Press (which just hit the wire and will run in newspapers nationwide), Elle, and New York magazine, with much more to come!

The A-list rotating cast for Love, Loss, and What I Wore includes: (through Oct. 18) Samantha Bee, Tyne Daly, Katie Finneran, Natasha Lyonne and Rosie O’Donnell; (Oct. 21-Nov. 15) Mary Birdsong, Tyne Daly, Lisa Joyce, Jane Lynch and Mary Louise Wilson; (Nov. 18-Dec. 13) Kristin Chenoweth, Lucy DeVito, Capathia Jenkins, Rhea Perlman and Rita Wilson.

From left, Tyne Daly, Rosie O’Donnell, Samantha Bee, Katie Finneran and Natasha Lyonne in the play by Nora and Delia Ephron.

Additionally, throughout the fall Elle is promoting a “Love, Loss, & What I Wore” contest for readers–the lucky winner’s story will be selected by the Ephron sisters and performed live, and the winner gets a trip to New York City AND a $1,000 Ann Taylor wardrobe! How great is that??

-michael